I helped Ulala create concept, identity and webshop. They wanted to make an online shop where it would be easy making clever choices when buying makeup and skincare. We took a look around and could see that similar webshop were all brown and green, featuring a lot of leafs and trees. We decided to take it in another direction, and make it just as fun and colorful to buy products without harmfull ingredients. No green, no brown, no leafs and no trees, but instead a universe full of color. You can visit Ulala here.